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Privacy Policy

Effective Date: October 30, 2025
Company Name: ESL ACADEMY SA (PTY) LTD
Website: www.eslacademy.co.za
Email: eslacademyenglish@gmail.com
Country of Operation: South Africa

1. Introduction

At ESL Academy SA (Pty) Ltd (“ESL Academy”, “we”, “our”, “us”), we respect and protect your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our website, online learning platform, tutoring services, and educational materials.

We are committed to complying with the Protection of Personal Information Act (POPIA) and other applicable South African privacy laws.

By registering or using our services, you agree to the terms of this Privacy Policy.

2. Information We Collect

We collect the following types of personal information:

a) Information You Provide Directly

  • Full name of student and/or parent/guardian

  • Contact details (email address, phone number)

  • Billing or payment information

  • Educational records and progress reports

  • Language preference (Afrikaans or English)

b) Information Collected Automatically

  • Device and browser type

  • IP address and approximate location

  • Usage data (pages visited, time spent on the platform)

  • Cookies or similar tracking technologies (for performance and analytics)

3. How We Use Your Information

We use your information to:

  • Register and manage student accounts

  • Provide access to online courses and tutoring sessions

  • Process payments and issue receipts

  • Track academic progress and provide feedback

  • Communicate important updates or support messages

  • Improve our website and learning platform

  • Comply with legal and administrative obligations

4. Sharing of Information

ESL Academy SA (Pty) Ltd does not sell, rent, or trade your personal information to any third parties.

We may share limited information only when necessary:

  • With tutors or instructors who support student learning

  • With service providers (such as payment gateways or learning software vendors) who assist in running our services

  • When required by law, court order, or government authority

All third-party partners are required to comply with POPIA and maintain data confidentiality.

5. Data Storage and Security

We take the protection of your personal information seriously.

  • All data is stored securely on password-protected systems.

  • Access to student data is limited to authorized ESL Academy personnel only.

  • Sensitive information (such as payment details) is processed through secure, encrypted channels.

  • Regular system updates and security audits are conducted to prevent unauthorized access or data breaches.

6. Your Rights Under POPIA

You have the right to:

  • Access the personal information we hold about you

  • Request correction or deletion of inaccurate or outdated information

  • Withdraw consent for certain processing activities (subject to lawful limitations)

  • Lodge a complaint with the Information Regulator if you believe your privacy rights have been violated

To exercise your rights, please email us at eslacademyenglish@gmail.com.

7. Retention of Information

We retain personal information only as long as necessary to:

  • Fulfil the purposes outlined in this policy

  • Comply with legal and accounting obligations

  • Support record-keeping for student performance and certification

When data is no longer needed, it is securely deleted or anonymized.

8. Use of Cookies

Our website may use cookies to improve user experience and performance.
You can disable cookies in your browser settings, but this may affect certain features of the website or learning platform.

9. Children’s Privacy

Because ESL Academy serves students of school age, we take extra care with minors’ data.

  • Parent or guardian consent is required for learners under 18.

  • We collect only the information necessary for educational purposes.

  • Parents may request access to or deletion of their child’s information at any time.

10. Updates to This Policy

We may update this Privacy Policy from time to time.
Changes will be posted on our website with the updated “Effective Date.”
Continued use of our services after updates means you accept the revised terms.

11. Contact Information

For all privacy-related questions, requests, or concerns, please contact:
📧 Email: eslacademyenglish@gmail.com
🌐 Website: www.eslacademy.co.za
📍 Location: South Africa

✅ By enrolling or using ESL Academy SA (Pty) Ltd’s services, you acknowledge that you have read and understood this Privacy Policy, and consent to the lawful processing of your personal information.

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